Bio


Some emails or sales letters don’t feel “salesy” at all.They are very effective at selling, yet they don’t push you to buy.In fact, it’s the opposite - you read them with excitement, scanning for a button or link to click and take action.When that happens, it means three key components are working perfectly:- A great product
- The right audience
- A personalized, persuasive message (email, sales letter, or VSL)
Now, I can’t help you much with the product (other than some comments if you ask). But I can help you craft a powerful marketing message - one that makes your prospects feel seen, understood, and not sold to.And make sure it appears in front of the right people.(You wouldn’t want to sell a knitting course to 30-year-old engineers, would you?)When all this aligns, it gets under your customer’s skin in the best way. It lowers resistance and makes the purchase decision feel easy and natural.So how do you make that happen?Well… the answer is both simple and demanding:It has to be done through sweat and tears - i.e., deep research and a true understanding of your audience’s world: their context, struggles, goals, and what really matters to them.That’s how you stop sounding generic and annoying.And start connecting on a deeper level, where your customers feel truly understood.Get in touch and we'll see how I can help you generate more sales from your list (and improve its quality, and grow it consistently) or from your sales letter.

About

Hi, my name is Dmitry, I’m a copywriter specializing in emails and long-form sales letters.I used to be a civil engineer, working on major infrastructure projects in the UK and worldwide, including high-speed railways, large airports (I’m looking at you, Heathrow Airport), and major passenger hubs.With an engineering background, I naturally approach problems with logic, common sense, and attention to technical detail.At the same time, my curiosity and life experiences (I may or may not be a little biased here) have helped me develop a strong understanding of human behavior and psychology, and an intuitive feel for deeper emotional drivers.Combine that with a deep passion for marketing, persuasion, and crafting creative, strategic messages… and you get a formula that just might lead to your next successful promotion.Get in touch and we'll see how I can help you generate more sales from your list (and improve its quality, and grow it consistently) or from your sales letter.

Samples

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